Soap Evolution/creation over time:
Soap has been around over the years in one form or the other. A site called (the soap kitchen) explains that soap that the use of soap dates back to 1000 B.C. However in those times they were not so pleasing to use as some soaps were made out of urine. From my understanding, I believe that soaps back then stank. However, through an evolution of soaps throughout time soaps were becoming developed. Although, around the 17th Century soaps still were unpleasant to use and were a bit harsh because they were made from caustic alkalies such as potash, leached from wood ashes and from carbonates from the ashes of plants or seaweed. Basically throughout all those years until the 18th Century soap was horrible. But then came a man with a solution, Nicholas Le Blanc, a Frenchman. Through him, soap until today has the same component which is sodium hydroxide. Sodium hydroxide is the base of most soaps today. After this discovery soap were continued to be developed in terms of shape and presentation. In the late 18th century, another innovation for soap was formed which was the "Transparent Soap", by Andrew Pears.
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| Pears |
Soap Packaging Design:
Source:Pears
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| Source: Pears |
Source: pears
Even today's packaging design remains simple.
Although this is adequate background research, you really need to go into more detail about the designs of the posters you feature in this post. Unless you intended to do this in a future post, it is important that you make your responses to the research you are posting more analytical - you could discuss the images used in the advertisements, the style of font (how it compares to today or how it places it in a certain time, for instance). Looking at the history of soap packaging should be giving you ideas about what you do and don't want to do for your major project.
ReplyDeleteYour last comment on contemporary packaging design is a missed opportunity! Surely, Pears is using CONTINUITY in its design in order to make it familiar to its consumers. Some of the most successful brands have not changed dramatically in over 100 years (Coca Cola for instance).
ReplyDelete